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GoCar – AI Assistant That Triples Inside Sales Capacity

Background

GoCar (Trading Solution AB) is a fast-growing company in digital car sales. The company helps private individuals sell their cars through a nationwide network of car dealers. A key success factor is GoCar’s ability to quickly follow up leads and build personal contact.

But like many scale-ups, GoCar faced a challenge: rapidly increasing volumes of incoming leads — especially during evenings, weekends, and holiday periods when customers are most responsive.

Solution: Svea AI’s Inside Sales Assistant via SMS

Svea AI implemented an AI-driven SMS assistant that functions as a digital inside salesperson — trained on GoCar’s sales processes, tone of voice, and qualification logic.

Key features:

  • Real-time lead follow-up: Contacts customers within minutes after online valuation.
  • 24/7 service: Highest response rates on Friday and Saturday evenings.
  • Automatic qualification: Filters out uninterested or incorrect contacts.
  • Backup during peak load: No leads lost during campaigns or holidays.
  • Data-driven improvement: Learns customer behavior and optimizes communication.

Results

The implementation has enabled GoCar to handle significantly larger lead volumes without increasing staff.

Metric

Before AI

After AI

Active leads per week

~1,000

~3,000 (+200%)

SMS response rate

≈ 70%

Time to first contact

1–3 hours

< 2 minutes (−98%)

Warm leads to sales

25%

65% (+160%)

Need for manual reminders

High

Almost eliminated

Business Value

  • Increased conversion: Faster contact leads to faster decisions.
  • Cost efficiency: AI handles parallel conversations without overtime.
  • Monday morning advantage: Sales reps start with warm, pre-qualified leads.
  • Improved customer experience: Personalized 24/7 communication.
  • Data insights: Identifies best times, days, and messages for conversion.

Quote / Reference

“Svea AI’s SMS assistant has transformed how we work with leads. We clearly see that conversion has increased, and our salespeople can now focus on the customers who truly want to sell. That 70% respond to the SMS dialogue shows how impactful the technology has been.”

– Mathias Loryd, Business Development, Sales & Marketing, GoCar (Trading Solution AB)

Technical Architecture

Svea AI’s SMS assistant is built on the Bosbec platform, a secure and scalable integration and automation platform that manages all logic, data traffic, and communication between systems.

Bosbec platform acts as a central hub connecting the AI model, GoCar’s valuation system, CRM, and the SMS channel in one unified flow.

Workflow summary:

  1. The lead is automatically sent to Bosbec via an HTTP trigger.
  2. Bosbec activates Svea AI’s qualification logic.
  3. AI replies in real time via SMS gateway.
  4. Dialogue is stored, analyzed, and qualified.
  5. Warm leads are forwarded to GoCar’s sales team.

Bosbec handles all operations, security, scaling, scheduling, and error management, enabling Svea AI to focus on AI logic — and GoCar to focus on sales.

Summary

  • Tripled inside sales capacity
  • Increased SMS response rate to 70%
  • Automated qualification and follow-ups
  • Ensured stable operations during evenings and holidays

GoCar is now better positioned than ever to continue growing — with AI as a natural part of its sales engine.

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